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Mynor Salazar

Top Digital Marketing Trends to Watch in 2025

Digital marketing is never static. Each year brings fresh technological developments, consumer behaviors, and digital channels. Marketing leaders, digital marketers, and many marketers see how fast campaigns shift, especially with changing…
How to Calculate Outreach: ROI Beyond Response Rates

Most people measure outreach success by response rates alone. A campaign can also have a huge impact—even if inboxes stay quiet. So, how do you measure that? You need to track…
Social Media Marketing Agency vs In-House Team: Which is Right for Your Business?

Should you build an in-house marketing department or hire an online marketing agency when managing your social media efforts? This decision isn’t one-size-fits-all. Some companies benefit from the direct control of…

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